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Minimalist wardrobe

At any time. Anywhere.

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Swap the names of big brands on clothes for your own. Build a wardrobe from personalized timeless fashion pieces and take it to a new level.  


We also recommend a product with a monogram as a gift for someone you care about.

In a world of excessive consumption, our goal is to simplify the men's wardrobe. Fewer things, less decisions, less impact on the planet and more time to focus on what's important.


We use the highest quality cotton in the world - Supimu - to produce our collection. As a result, the clothing is very soft, durable and retains its appearance for a long time.


We support local production. Every piece is designed and sewn in the Czech Republic.

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